Victorian public health and wellbeing outcomes dashboard

January 19th, 2024|

The Victorian Government has launched their Victorian public health and wellbeing outcomes dashboard.
This is an interactive dashboard providing access to a range of tracking data about the health and wellbeing of the Victorian community, with an option to filter the data down to LGA level information. Its a very useful tool for updating health […]

2021 Census

June 29th, 2022|

It was 2021 Census release day yesterday! To access a community profile for your LGA, go to this URL and type in your Council name in the search box, then scroll down to click on the ‘Community Profile’ button.

ASDF Research can help your Council update your Health and Wellbeing Profile document with the […]

Understanding sample size

March 23rd, 2022|

When undertaking research one usually aims to reach a particular sample size (n=#). This post will explain why, and a few key things to consider.
Note that this is only really relevant for quantitative research (e.g. surveys) where you aim to report the percentage of people who have an opinion or engage in a behaviour. […]

2016 Homelessness data

March 17th, 2018|

Last week Census released the 2016 homeless estimates (see knowledge base entry here). We have put together an interactive dashboard of the findings comparing 2011 and 2016 rate per 10,000 population by Victorian LGAs:


Prizes and Incentives for completing surveys

June 21st, 2016|

There are a number of things to think about when deciding whether to offer a prize for participating in a social research survey.

The three main things to consider are: is it really necessary; is it an appropriate prize; and does it comply with lottery laws? You must also comply with privacy law when collecting, […]

Tips for writing survey invite emails

May 14th, 2016|

Avoiding spam filters:
A lot of email providers have spam filters that look for certain traits within the subject text and email. In order to reduce the risk that your email will automatically be sent to the spam folder, avoid the following words and symbols:

Money back guarantee
Click here
[Using CAPS]
[Coloured fonts]
[1 large image inserted into the […]

Online survey screening questions

February 4th, 2016|

Screening is where the surveyer screens for certain types of people up front in an online survey.
Whilst this is a perfectly legitimate thing to do, one needs to take into consideration that there are a lot of people out there who are members of online survey panels in order to accumulate ‘points’ or cash from participating. […]

How to create great charts – cheat sheet

January 11th, 2016|

Here is a 1 page ‘cheat sheet’ of sorts to help you create nice looking charts for your research reports.

The examples have been created in Microsoft Office Excel.

Click here to see the document.

If you need any tips on how to edit charts in Excel or determining/setting colour schemes, let me know!

Survey design tips

December 5th, 2015|

When designing a survey, you can greatly improve the quality of the survey by checking the following things:

Use simple English.
Think about whether the question can be interpreted in multiple ways. When designing questions you need to make sure that there is only one interpretation of the meaning of the question otherwise respondents will become […]

How to define a target market

November 8th, 2015|

In the realm of social research, the target market  is the group of people with whom you wish to conduct your research.

It is important to define your target market early on in the research planning process as it plays a critical role in developing the methodology and designing an appropriate research tool.

Before you can define […]